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Things that made your lives better in 2016

30-12-2016   Technology

Our friends over at Fast Company put together their Top 10 Innovations That Made Women's Lives Better In 2016. They have chosen companies that have carefully designed products to improve the quality of women's lives.

 

In 2016 the was an explosion of technology designed for women. From wearable trackers for pregnant woman to apps designed to help female professionals network more effectively to progress in their career. According to Anu Duggal who co-founded the Female Founders Fund which invests in women-led startups, “The purchasing power of women is massive and becoming clearer.” Investors are seeing there is a great opportunity in the space.

For many women building startups, persistence, creativity and a solid business pitch eventually helped convince investors that their vision was worth investing in.


"I requested one of my male investors wear a maxi pad during an entire meeting to get him to empathize with what women experience." - Miki Agrawal, Thinx


Harvard Business Review conducted a survey of professional women in 2011 and found that most felt vastly underserved in the marketplace compared to men. That’s now starting to change.


Here’s their list:


1. FASHION: MM.LAFLEUR
For recognizing that you have #BetterThingsToDo than shop for work clothes

2. WEARABLES: BELLABEAT
For making smart jewellery that goes with everything you wear

3. TECHNOLOGY: NAYA BREAST PUMP
For creating a beautiful machine that doesn't make new mums feel like cows

4. PERIOD TECH: THINX
For taking some of the hassle and embarrassment out of menstruation products

5. ONLINE COMMUNITIES: PANTSUIT NATION
For creating a safe and welcoming space for political discourse and action

6. BEAUTY: BEAUTYCOUNTER
For fighting for safer beauty products, both in the lab and on Capitol Hill

7. MEDICAL CARE: MAVEN CLINIC
For connecting women with the care they need, when they need it

8. SEX AND SEXUAL HEALTH: FORIA
For reimagining the future of sex

9. FRIENDSHIP: VINA
For taking dating apps to the next level: friendship

10. PROFESSIONAL NETWORKING: LANDIT
For helping women advance professionally, especially during times of transition



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